Friday, June 1, 2012

SEO With Quality Articles

SEO and Quality Articles is all about the article submissions or article marketing in SEO field. Search engine optimization is more than making the site rank well in the major search engines. SEO is an ongoing task that all webmasters need to undertake in order to keep reasonable positioning within search engines like Google & Yahoo and receive the subsequent traffic it brings. A common mistake many people make is to optimize the site once and believe that they can hold a rank, this might be true for some obscure key words but there is so much information flowing around the internet that there will always be someone willing to take the site on for rankings.

 A good way to build authority and search engine rankings for the site is through article directories. Article directories usually don’t generate a lot of traffic, but do provide quality one-way links back to a website and there’s always the possibility of the articles becoming popular and generating direct traffic. The two major article directories and are the best in terms of quality and what they allow, but there are hundreds of others to choose from. Part of the challenge in article marketing is obviously the writing of the article. Not only should the article appeal to the potential visitors but it must also appeal to the Webmasters and website owners. While the primary reason for the article, from the viewpoint, is to promote a website you must make it attracting for site owners.

 Website owners look for articles that offer value to the visitors. The written article should not be filled with blatant self-promotion. Any self-promotional aspects should be left for the appropriate paragraph at the end. However, it is important that the topic is relevant to the website. Otherwise the article will be picked up and used by other sites but it will either attract no clicks or the visitors that do navigate to the website will not be interested in looking around. And, they almost certainly won't be interested in purchasing the service or product. Links are the main part of SEO and article marketing provides a good basis for link building. Writing quality content and submitting to good quality directories can lead to increased traffic and search engine rankings. However, it is best not to get carried away submitting to hundreds of directories and you should always avoid the temptation of using automated submission software.

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